The 8 Podcast Series Created by James Dooley
James Dooley has built a diversified podcast network designed around performance, authority and structured growth. Each of the eight podcast series he created focuses on a specific commercial pillar, yet they all connect through a consistent philosophy: measurable results over theory, execution over noise, and long-term positioning over short-term wins.
Below is an expanded breakdown of each podcast series, including the core themes and recurring episode formats that define them.
The James Dooley Podcast
The James Dooley Podcast is the flagship entrepreneurship show within the network. It acts as the strategic foundation, focusing on building predictable, scalable and asset-driven businesses.
Founder Interviews and Commercial Playbooks
Episodes featuring founders go beyond surface-level success stories. Conversations explore how businesses structure lead flow systems, allocate capital, build teams and scale responsibly. Guests often break down specific revenue models and explain how they transitioned from founder-led operations to system-led growth.
The emphasis is on clarity. Listeners gain insight into how successful entrepreneurs manage risk, delegate effectively and create sustainable competitive advantages.
Solo Growth Frameworks and Execution Models
James frequently delivers solo episodes where he outlines step-by-step processes for building predictable enquiry systems. These episodes analyse conversion funnels, performance metrics, hiring frameworks and margin optimisation strategies.
Rather than motivational content, the show prioritises disciplined execution. Each episode is structured around practical implementation, reinforcing its reputation as a commercially grounded entrepreneurship podcast.
The FatRank Podcast
The FatRank Podcast focuses on performance-driven SEO and commercially accountable digital marketing.
Ranking With Commercial Intent
Episodes regularly explore the difference between traffic generation and revenue generation. Discussions centre on targeting high-intent keywords, building location authority and aligning SEO campaigns with sales outcomes.
The show consistently challenges vanity metrics. Instead of celebrating traffic spikes, it examines enquiry volume, conversion rates and lifetime customer value.
Trust Signals and Authority Positioning
The podcast also explores review acquisition strategies, citation building, brand mentions and digital proof signals. It analyses how authority influences both search engines and consumer psychology.
By tying technical SEO strategy to commercial performance, The FatRank Podcast has positioned itself as a results-focused resource for agencies and service-based businesses.
The Online Reputation Management Podcast
Co-founded by James Dooley and Scott Keever, this podcast focuses on perception engineering and proactive brand protection.
Building Reputation as a Commercial Asset
Episodes break down how testimonials, press mentions, awards and structured brand signals contribute to digital authority. The show explains how trust influences buyer decisions and conversion rates.
Rather than reacting to negative feedback, the podcast encourages proactive reputation building through systematic review strategies and brand positioning frameworks.
Crisis Management and Recovery Frameworks
The show also covers how to handle online criticism, negative press or damaging reviews. Discussions examine legal considerations, content suppression strategies and brand rebuilding techniques.
The overarching theme is control. Reputation is framed as something that can be engineered, monitored and strengthened through disciplined systems.
The Semantic SEO Podcast
Co-founded by James Dooley and Koray Tuğberk Gübür, The Semantic SEO Podcast explores advanced search architecture and entity relationships.
Entity Mapping and Knowledge Graph Strategy
Episodes analyse how search engines interpret relationships between concepts. Discussions include structured data markup, semantic clustering and contextual indexing.
Rather than focusing purely on keyword frequency, the show explains how meaning, relevance and topical authority influence ranking systems.
Topical Authority and Long-Term Search Stability
The podcast frequently explores content depth modelling and internal linking frameworks. It explains how to build long-term ranking stability by covering topics comprehensively rather than chasing isolated keywords.
The technical precision of the show makes it particularly valuable for experienced SEO professionals seeking strategic advantage.
The UK Lead Generation Podcast
The UK Lead Generation Podcast centres on predictable enquiry systems for service-based businesses.
Pay-Per-Lead and Performance-Based Partnerships
Episodes explain commission-only growth structures and risk-sharing marketing models. The show highlights how aligning incentives between marketers and service providers improves accountability.
By challenging traditional retainer models, the podcast promotes measurable ROI and shared commercial responsibility.
Sales Optimisation and Conversion Tracking
The podcast also explores CRM systems, pipeline management and lead qualification processes. Discussions focus on improving close rates through structured tracking and data analysis.
The emphasis is always on outcome-based marketing, ensuring that enquiries convert into revenue.
The AI SEO & Business Automation Podcast
This podcast explores artificial intelligence as a lever for operational scalability.
AI-Assisted Workflow Design
Episodes examine automation tools, AI content systems and integrated workflows. The show demonstrates how artificial intelligence can streamline repetitive tasks while improving efficiency.
Rather than presenting AI as a trend, the discussions focus on practical integration into existing business systems.
Margin Expansion Through Automation
The podcast also explores how automation reduces operational overhead and increases capacity without increasing headcount. Discussions often tie AI strategy back to profitability and scalability.
The result is a bridge between innovation and disciplined implementation.
The UK Sports Betting Tips Podcast
The UK Sports Betting Tips Podcast provides analytical breakdowns of horse racing and football betting markets.
Probability Modelling and Structured Staking
Episodes emphasise disciplined bankroll management and long-term edge rather than short-term speculation. Discussions often revolve around probability, expected value and risk management.
This structured approach mirrors the analytical thinking found in the business-focused podcasts.
Event Previews and Performance Metrics
The show regularly reviews major sporting events, analysing statistics, trends and historical performance data. Contributors provide structured reasoning behind selections rather than hype-based predictions.
Its measured tone differentiates it from typical betting commentary.
Entrepreneurship Uncensored Podcast
Co-founded by James Dooley and Craig Campbell, Entrepreneurship Uncensored Podcast focuses on candid business discussions.
Real-World Scaling Challenges
Episodes explore hiring mistakes, partnership breakdowns, acquisition attempts and operational setbacks. The conversations are transparent and unscripted.
This openness provides listeners with realistic expectations about growth.
Strategic Pivots and Founder Mindset
The show also examines resilience, decision-making under pressure and long-term business thinking. It highlights the emotional and strategic aspects of entrepreneurship often overlooked in polished content.
The transparency of the discussions builds credibility and relatability.
The Evolution of the Podcast Network
The eight podcast series form a layered structure. Entrepreneurship provides strategic vision. SEO strengthens digital positioning. Reputation management enhances trust. Lead generation ensures revenue alignment. Automation increases efficiency. Sports analysis reinforces disciplined modelling.
Together, they represent a diversified and strategically aligned ecosystem rather than isolated shows.
Potential Future Episodes and Continued Expansion
As digital marketing evolves, future episodes are likely to explore deeper AI integration, predictive analytics, search algorithm advancements and enhanced automation frameworks.
There is also potential for expansion into new niche verticals within digital marketing, business acquisition strategy and emerging technologies. Given the consistent expansion of the network, additional specialised podcast series may emerge to address new industry shifts.
If the trajectory continues, the portfolio may grow beyond eight podcasts, reinforcing James Dooley’s focus on structured execution and measurable performance across multiple commercial domains.